Landing Pages
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I partnered with our growth, product, and marketing teams to create on-brand, seasonal multicultural landing pages, and worked on high-profile campaigns with MSCHF, Disney, and Jon M. Chu, director of Crazy Rich Asians.
UX Writing
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I crafted UX copy for push notifications, and new feature announcements, aligning product messaging with business objectives.
Content Strategy
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I created a seasonal content strategy for Weee! Community, increasing engagement x2.